Scaling Your Business: Growth Strategies for MSMEs

Scaling vs. Growing: Understanding the Difference

Growth is about increasing revenue, while scaling means increasing revenue without proportionally increasing costs. As an MSME, understanding this distinction is crucial for sustainable expansion.

Proven Scaling Strategies

Effective scaling strategies include expanding to new markets, introducing new products, improving operational efficiency, and leveraging technology. Each strategy should align with your business capabilities and market opportunities.